Keyword Research & Analysis
All good SEO begins with a thorough analysis of your keywords and research into more effective search terms on which to focus your efforts. At the beginning of our engagement, Your SEO Consultant will conduct a campaign of keyword research and analysis, including daily traffic potential, competing sites analysis, and likely PPC and Adwords campaign costs.

Competitive Analysis
One of the toughest tasks you face as a website owner (or as an SEO Consultant) is to out-perform the competition in the Search Engine Ranking Pages (SERP's). This service is designed to give you a head-start in catching the competition, pushing them aside, and staying one step ahead! Your SEO Consultant will compile a detailed report, showing you which sites currently rank highest for your target keywords, which other keywords they are optimizing for, which sites are linking to them (and on what anchor text), and much more.

On-Site Optimization
We assess all the on-page factors to identify where improvements can be made. These may include keyword placement, weighting and density, html tag optimization, and domain/URL factors, amongst others. We also conduct an in-depth assessment of your top-ranking competitor, and compare on-page and off-page factors affecting your ability to rank above them for Google and other major Search Engines.

Off-Page Optimization and Marketing
Getting more visitors to your site is all about getting your company or site name in front of as many of the right people as possible. Off-page optimization is all about doing just that ... increasing the number of inbound links to your site, from the right locations, as well as promoting your brand, products and services via well-placed portals and directories. We can also assist in writing articles and press releases to improve your reputation in the marketplace.

Ongoing Improvement
Search Engine Optimization and Marketing are an ongoing process. As soon as your competitors realize the improvements you have made, and see their ranking slip as a result, they will double their own efforts. Staying one step ahead is an endless task, and one that will keep a steady stream of business coming your way. Your SEO Consultant can offer an ongoing monitoring and promotion service, to ensure you get the best from your investment.

Find out how SEO and Search Engine Marketing can help your Business, or Contact Us now about any of our optimization and marketing services.